Marketing Insights
Welcome to the Marketing Insights Podcast Series! In each bite-sized episode, seasoned marketing experts will dive into the latest trends, practical strategies, and hot topics that are shaping the marketing world today. Whether you’re a faculty member or a student, these podcasts are designed to bring marketing concepts to life in a way that's both engaging and insightful. So, tune in, hit that subscribe button, and stay ahead of the curve. Fresh episodes drop every month—don’t miss out!
Marketing Insights
Latest Episodes
Bored Brands
BORED GAMES: Why Consumers Aren’t Playing Along AnymoreIn our childhood, many of us played games: Follow the Leader. Hide and Seek, Simon Says, and Monopoly, just to name a few.They’re kiddie classics—but marketers may stil...
BEAUTY BRAND: What Can Beauty Teach Us About Branding?
Beauty may be in the eye of the beholder—but great branding is in the hands of the consumer. In this episode of Marketing Insights, Host Shanita Baraka Akintonde looks beyond the lipstick, lotions, and intricately laced pac...
Leading Sales and Marketing in a Changing Media Landscape
The marketing tactics have changed. Human behavior hasn't.Join me for an insightful conversation with Rick Rivero, Vice President of Sales and Marketing, as we explore what today's marketers are getting right, what they're getting wrong,...
