Marketing Insights
Welcome to the Marketing Insights Podcast Series! In each bite-sized episode, seasoned marketing experts will dive into the latest trends, practical strategies, and hot topics that are shaping the marketing world today. Whether you’re a faculty member or a student, these podcasts are designed to bring marketing concepts to life in a way that's both engaging and insightful. So, tune in, hit that subscribe button, and stay ahead of the curve. Fresh episodes drop every month—don’t miss out!
Podcasting since 2018 • 98 episodes
Marketing Insights
Latest Episodes
Back to Brand School: Marketing Lessons from Gen Z
Class is officially back in session! In this episode of Marketing Insights, host and career coach Shanita Baraka Akintonde sits down with two powerhouse Gen Z voices—Desmond Walker and Alyssa Gail Martin—to decode what brands must learn if they...
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47:13
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Fear or Hope? The Emotional Tug-of-War in Marketing
Marketing campaigns often tap into human emotions to influence decision-making. Two of the most powerful emotions marketers leverage are fear and hope. Fear-based marketing warns consumers about risks and negative consequences, while hope-based...
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15:39
Marketing Insights from Glassdoor’s Julie Wolfe
This “Executive Perspective on Careers in Marketing” interview features Julie Wolfe, Director of Global Revenue Enablement at Glassdoor. On this episode of the Marketing Insights Podcast Series, Dr. Shane Hunt, President of Cameron University, ...
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11:19
